PriceAI : Real-Time Dynamic Pricing to Maximize your Margins and Boost Competitiveness
Trusted by leading retailers worldwide
Trusted by leading retailers worldwide
Elevate Your Strategy with Precision and Impact
5pp
Increase in Margin
30%
Reduction in Waste
7%
Increase in Sales
PriceAI is the dynamic pricing software that enables you to adjust prices dynamically in real-time in response to market fluctuations and market uncertainty.
The responsive AI solution analyzes vast amounts of data at the most granular level and considers all factors that influence your business, as well as your specific business objectives, to deliver an optimal pricing strategy that drives growth, profitability and competitiveness in a dynamic market.
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Intelligent Customer-Centric Price Optimization
Higher Margins
Leverage responsive AI to set prices that reflect all the factors affecting your business in real-time, increasing sales, reducing the need for excess stock and markdowns, and achieving higher product margins.
Optimized Lifecycle Pricing for Each SKU on Each Channel
Optimize prices on each channel over the product lifecycle based on your specific KPIs, with automated dynamic pricing that measures changing customer demand and price elasticity.
Minimize Waste
Leverage AI driven customer insights to align pricing with customer demand and increase sales, reduce excess inventory and minimize waste.
Omnichannel Price Alignment
Automate pricing optimization across various channels and locations to ensure consistency and provide a seamless omnichannel customer experience to build consumer trust and boost brand image and consumer trust and loyalty.
Eliminate Pricing Inefficiencies
Avoid unproductive and inefficient price changes that may not align with market conditions with a simple, all-in-one AI pricing strategy solution that has been perfectly tailored to fit your business.
Improved Customer Satisfaction
Offer more competitive pricing that reflects market demand to provide more customer value and increase sales while maintaining price integrity and brand perception.
Key Features
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Better Customer Behavior Prediction
Better predict customer behavior through AI data insights, allowing you to update price sensitivity, perception, and bottom-line expectations in real-time.
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Flexible Automated Workflows
Implement an all-in-one pricing strategy solution that automates daily pricing, reducing the need for human intervention freeing up time to focus on strategic planning rather than time-consuming manual tasks.
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Instant Strategy Simulations
Explore multiple target KPIs to unveil the business impact of various strategies without the need for additional calculations.
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Measure Impact Immediately
Measure and visualize the impact of your pricing strategy immediately with advanced KPI analysis and graphs. You can choose to view the big picture or dive into specific segments for in-depth insights.
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Limitless Pricing Segmentation
Differentiate prices by product, customer, category, promotion, offer, channel, location, and day. Fine-tune prices at any level of granularity you require.
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Cannibalization Estimate Inclusion
Seamless incorporation of cannibalization estimates into calculations to ensure the most effective pricing strategy and that promotions or markdowns won't negatively impact your overall revenues.
Evo is our partner of choice. From the very beginning, it was clear that the Evo PriceAI strategy would deliver above and beyond our expectations. The immediate impact on our bottom line was undeniable
Larry Gilbert, Event Network CEO
Challenges
- Difficulty anticipating demand
- Highly seasonal and varied inventory
- Diverse range of unique products across different locations
- Short product life cycles
- Inefficient and manual-intensive pricing process
Results
- 6% increase like-for-like sales growth
- 2% increase per-customer sales
- 5.5 point margin increase
- Over 300% cumulative revenues compared to the previous year
I needed an innovative pricing strategy that would integrate pricing decisions across brands and regions without compromising our brand.
Jean-Marc Lemiere, CFO of Decathlon
Challenges
- Increased complexity of pricing strategies with company expansion
- Adapting to diverse market conditions and redefining low prices in varied contexts
- Strict brand guidelines
- Unpredictable customer response to pricing
- Managing sensitive pricing-related data
Results
- Reduced pricing complexity without sacrificing low-price promise
- Increase of 62bps
- €107 million extra yearly margin
I can’t recommend a better partner with whom to weather a market crisis
David Thatcher, Laithwaite's CEO
Challenges
- Impact of Brexit-related fluctuations in the wine market
- Rapidly fluctuating exchange rates and import costs
- Complex market with diverse customer base
- Potential customer pushback
- Wine buyer buy-in
Results
- 3.1 margin point increase
- £5.5M initial margin gain
- 3% increase in long-term revenues
Evo’s AI is designed to quickly adapt to real-time results and achieve optimal outcomes in a short time. We decided to partner with them to accelerate the test and learn process to get positive ROI in weeks, not years.
Alberto Cohen , Mobo CEO
Challenges
- Unpredictable customer response to pricing
- National pricing strategy inefficient due to varying economic conditions across regions
- Different customer segments at short distances
Results
- 6.3 revenue growth
- 7% margin growth
- $12M top-line growth
