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Don’t Just Recover from Black Friday and Cyber Monday—Get Ready for Christmas and Future Promotions

By Dafna Shamir • 7 Nov 2024

As Black Friday rushes past, you may be reviewing your inventory performance, especially if certain items sold out too fast or if slow-movers are now taking up too much space. Even worse, maybe you did have inventory in your network, but it was in the wrong location to meet customer demand. If you’re left wishing you’d had a better handle on inventory, you’re not alone. But with Christmas, Cyber Monday, and New Year’s sales around the corner, you still have time to act.

With AI-driven inventory optimization, you can reduce the headaches of misplaced stock, lost sales, and markdowns. Here’s how real-time inventory solutions can help you make the most of this season while setting up for a smoother, more profitable year ahead.

Black friday Cyber monday blog

1. Leverage AI-Powered, Real-Time Demand Sensing for Christmas and Cyber Monday

If you experienced sudden demand spikes this Black Friday or Cyber Monday, you already know how critical it is to forecast demand as accurately as possible. But traditional forecasting methods rely on historical data, which can’t always keep up with rapidly changing customer trends.

AI-powered demand sensing, however, uses real-time data to anticipate demand shifts, helping you keep your most popular items in stock right when your customers need them. In fact, companies that rely on AI demand forecasting see forecast accuracy improve by 20-50% and experience fewer stockouts—vital when holiday demand is at its peak. For Christmas, that means ensuring your highest-demand items are on the shelf and ready to go, boosting sales and reducing the likelihood of missed revenue.

2. Exclusive AI-Powered Inventory Rebalancing Insights for Fast-Changing Customer Needs

After Black Friday and Cyber Monday, you might be managing unexpected overstock in certain locations, while other areas are short on high-demand items. AI-driven inventory rebalancing solves this problem by continuously analyzing location-based demand and automatically redistributing stock to where it’s needed most. These exclusive insights ensure you’re ready not just for Christmas but for key promotions all year long, eliminating the guesswork and preventing costly shipping delays.

Retailers using real-time rebalancing have seen inventory turnover improve by 18% on average, maximizing revenue and reducing costs from rush deliveries. And with fewer reactive adjustments, your operations team can focus on improving customer experiences instead of chasing down last-minute fixes.

3. Avoid the Overstock Trap: AI Optimization Helps Prevent Post-Holiday Markdowns

Leftover inventory after Black Friday and Cyber Monday can quickly lead to profit-draining markdowns. Excess stock takes up valuable warehouse space and eats into your budget. With AI-driven inventory optimization, you can keep stock levels balanced—ensuring high-demand items are ready without tying up capital in excess inventory.

On average, markdowns due to overstock cost retailers 12-15% in lost revenue each year. With AI-powered rebalancing and demand forecasting, you can avoid these losses by keeping inventory optimized for each promotional period, from Cyber Monday and Christmas through to spring and summer sales.

Prepare for Next Year’s Success—Starting Now

Think about how much simpler next year’s Black Friday and Cyber Monday could be with a reliable inventory strategy in place. With real-time insights guiding each decision, you’ll go into each peak season knowing your stock will be ready to meet demand without the typical disruptions or markdown losses.

An AI-driven inventory management solution positions you to handle the season’s demands smoothly, improve your year-round promotions, and set the stage for sustainable growth. Ready to make this holiday season your best yet? Start preparing now, with Christmas just around the corner, and enjoy the peace of mind that AI-driven insights bring to your entire year’s inventory planning.

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