Powerfully Simple Demand Collaboration
The Demand Collaboration Hub (DCH) is a web-based consensus forecasting platform that complements Demand Forecasting by bringing together demand and forecast data from multiple stakeholders. It provides a simple-to-use environment where even inexperienced users can collaborate in the forecast planning process. It supports both internal sources (such as marketing and sales) and external sources (such as partners, retailers, distributors or suppliers).
It is a native web application which can be used from most operating systems (Windows, MacOS, Linux) and browsers and even tablets and computers with tactile surfaces such as iPhone or Android.
While Demand Forecasting provides the baseline forecast, DCH users add their market knowledge by making changes to this forecast. Users can be salespeople, partners, customers, or any other stakeholder. DCH enables even casual users to add market intelligence. Data is aggregated at any level (e.g., product line, geography, channel/ customer) to be viewed and modified easily.
In addition, DCH creates forecast accuracy statistics for each data stream, providing an objective basis for continuous improvement by assigning more weight to sources that provide more accurate forecasts. It can compare and evaluate the accuracy of up to five sales forecasts input from a department, POS data or any other source. This unique approach quickly improves forecast accuracy, mitigates forecast bias, and reduces ‘bargaining’.
The net result is a single consensus forecastamong participants, minimizing inter-departmental differences, which can then be fed back to operations for execution and can also be used to facilitate an S&OP (Sales and Operations Planning) process.
For a complete description of our Demand Collaboration solution and our customer experience, please contact the ToolsGroup office nearest you.